OUR MISSION
Adwords agency: help you spend better
Climbing optimizes your Adwords budget. Our strategic expertise begins with a careful analysis of your company’s specific needs and objectives. This allows you to develop a precise and adapted Adwords strategy.
Thanks to; Based on our know-how, we select the most relevant keywords while eliminating unprofitable clicks, thus optimizing the return on investment .
Constant monitoring of campaign performance is implemented. This monitoring allows adjustments in real time, thus ensuring optimal budget allocation, avoiding unnecessary expenses.
We provide professional management and technical expertise crucial to maximizing business efficiency. of your Adwords budget, thus strengthening your visibility. online and the success of your advertising campaigns.
1. CHOOSE THE KEYWORDS
The meticulous choice of keywords is of capital importance in an AdWords campaign. Our in-depth expertise allows us to carry out an in-depth analysis of the market ; of your business, user search behavior and competition, to determine the most relevant keywords (volume, CPC). This is similar to a seo analysis.
By choosing these key terms precisely, we ensure that every potential click turns into an opportunity. conversion. We will eliminate unnecessary or excessively expensive keywords, ensuring that your advertising budget is used wisely.
we will maximize efficiency. of each euro invested, which will result in an optimal return on investment for you.
2. CREATE EFFECTIVE AD CAMPAIGNS
Creating effective AdWords ads is a crucial skill within our agency.
We start with a careful analysis of your target customer, to understand their needs and preferences. Then, we write impactful ads, focused on benefits, encouraging clicks while ensuring the relevance of the message.
Every word counts in an AdWords ad, and we know how to use strategic keywords to maximize visibility. We conduct rigorous A/B testing to determine which ads perform best, refining the strategy over time.
3. DIGITAL PERFORMANCE REPORTS
On the 1st day of the month you will receive a detailed report. including all of your digital performances as well as a website audit: adwords, CPC, click-through rate per campaign and ad, etc. But also for SEO, a ré natural referencing: positions of your keywords, technical audit of the site, state of backlinks, state of your social network publications. On the 15th of the month, we will send you an interim report focused on your progress. Adwords. Know the SEO agency rates?
With Climbing, you follow the work completed, and your performance on Google.
LET’S MAKE AN APPOINTMENT
During this video conference interview, we will present our agency to you, and will learn about your SEA needs.
GOOGLE ADS AGENCY PRICES
OUR ONLY GOAL: IMPROVE YOUR PERFORMANCE, YOUR KING
We won't push you to do anything. the expense, we take no commission on your Adwords budget!
2 possible monthly packages:
PRO plan
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Creation of one new campaign per month maximum.
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Monthly analysis and adjustment of keywords and targeting for campaign optimization.
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Detailed monthly report on Adwords performance, with strategic recommendations.
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Without commitment: 590 € Excl. VAT / month.
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6 month commitment: 520 € Excl. VAT / month.
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1 year commitment: 470 € Excl. VAT / month.
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Strategy and Installation flat rate fee: €990; excluding tax.
PREMIUM Plan 👑
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Until two new campaigns per month.
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Advanced evaluation and optimization of campaigns, ads and auctions.
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Complete monthly report on Digital Performance (Adwords, SEO, site health, backlinks, social networks).
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Interim report of Adwords Performance for closer monitoring.
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Without commitment: 790 € Excl. VAT / month.
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6 month commitment: 720 € Excl. VAT / month.
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1 year commitment: 670 € Excl. VAT / month.
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Strategy and Installation flat rate fee: 1290 € excluding tax.
Receive our latest news on Climbing and SEO
Measuring and analyzing performance are essential steps in a winning Adwords strategy. Continuous performance monitoring helps identify areas for improvement. improve, providing valuable information for adjusting campaigns. The key indicators to be monitored to monitor are cost per click (CPC), click-through rate (CTR), quality index and content. and conversion rate.
Key #4: Performance Monitoring and Adjustments
It is crucial to rigorously manage your budget and your bids within Google Adwords. The key The key lies in setting up a strategic auction system, while remaining within your budget. Effective budget management optimizes return on investment and ensures sustainability. of your advertising campaigns.
Key of success N°3: Mastery of budgetary allocation
Ad optimization is undoubtedly part of a winning Adwords strategy. It is essential to constantly adjust your ads to achieve the objectives set. Persuasive headlines, engaging descriptions and judicious use of ad extensions are key to success. master.
Key Success Story #2: Continuous Announcement Improvements
One point deserves to be highlighted: what about the importance of keywords in your Adwords strategy? Relevant keywords are at the heart of any winning strategy. They allow you to your ads to position themselves correctly in search results, thus reaching your target audience.
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Anticipate your prospects' requests
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Use the Keyword Planner
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Include long-tail keywords
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Avoid keywords that are too general or too competitive
Key success story #1: Rigorous selection of key words
The winning strategy with Adwords
Compared to similar tools, like Bing Ads or Yahoo Search Marketing, Google Adwords offers much wider reach and visibility thanks to its powerful functionality. huge popularity from Google. However, it should be noted that costs per click may be higher on Google Adwords due to increased competitiveness. Additionally, it is appropriate to balance the use of multiple advertising tools. online to diversify traffic and reach a wider audience.
Adwords versus Similar Tools
AdWords is not without its drawbacks and limitations. Campaigns can be costly, especially if they are not managed properly. Furthermore, the complexity The basics of the system can be confusing for beginners and require time and practice to be fully mastered. Furthermore, even with adequate optimization, efficiency can be reduced. The number of advertisements depends strongly on the level of competitiveness of the sector of activity.
Disadvantages and restrictions of Adwords
Using Adwords confers many advantages. The most notable is undoubtedly the possibility of to target a specific audience, at the right time and in the right place. Advertisers can define specific keywords, geographic locations and broadcast times for their ads. In addition, Adwords gives the possibility of allows advertisers to precisely measure the return on investment of their campaigns, allowing them to adjust their strategy accordingly.
The main advantages of using Ads
Google Adwords can be the cornerstone of a successful online marketing campaign. It is a system operating mainly on the principle of keyword bidding. The positioning of advertisements is determined by two key factors: the amount of the bid and the ad quality score. The bid determines how much you are willing to pay. pay per click while the quality score evaluates the relevance and quality of the work of your ads as well as your website. These two elements help Google to improve its performance. deliberate on the order of displaying advertisements on search engine results pages.
The Principle behind Adwords
What is Adwords?
Once the campaign is launched, the work of the digital marketing agency does not stop there. We need to monitor and analyze the performance of the current campaign. Monitoring results makes it possible to measure the effectiveness of your project. monitor the strategy in place and make changes in real time to optimize performance, thereby ensuring a positive return on investment for you. This data analysis is a key part of the process. to gain efficiency in the dynamic and changing world of digital marketing.
Monitoring Results
Another crucial task of the digital marketing agency is the implementation of effective advertising campaigns. This involves creating, managing and optimizing ads across various digital platforms, such as Google Ads. The goal is to achieve maximum impact in terms of visibility. of your brand and traffic generated to your website.
Setting up advertising campaigns
We will analyze your needs and take the time to understand and dissect your specific requirements, the aim of which will be to provide a tailor-made solution. We use various tools and methodologies to determine precisely what you need and how you can be satisfied.
Customer Needs Analysis
One of the primary services of a digital marketing agency is digital strategy consulting. Our central role is to provide strategic direction, staying focused on your brand objectives and understanding your competitive landscape. By combining market knowledge with digital strategy with a deep understanding of your brand, we are able to create a robust and targeted digital strategy.
Digital strategy consulting
Is your business maximizing its online potential? Understanding the potential impact of a digital marketing agency is essential for any business looking to expand its reach. maximize your online success.
What is a digital marketing agency?
The role of the Digital Marketing agency
Google AdWords (or Ads formerly Google AdWords) is Google's advertising system that allows businesses to display their ads on search engines and the Google display network. Thanks to With this system, businesses can specifically target their audiences based on the keywords they are searching for, their location, the device they are using, and much more .
Ads: what winning strategy?
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